Allari Naresh, Vaibhav, Raju Sundharam, 'Kick' Syam are playing the lead roles in a 3d film titled 'Action'. 'With Entertainment' is the tagline of the film. Neelam Upadhyay, Sneha Ullal, Kamna Jetmalini and Rithu Barmecha are the female leads in the film.

Anil Sunkara, who has produced super hit films like Bindaas and Aha naa Pellanta, is directing the film. Sunkara Ramabrahmam is producing the film with high technical values in Telugu and Tamil, under AK Entertainments banner. The film is set to release on April 11th

The director says, " The shooting will be totally completed with the schedule in Chennai from 24th of this month.We are planning to release the audio at the end of March and the movie on April 11th. This film is being made with technically high standards. This is the first 3d action film in Telugu. Inaddition to action, there will be very good entertainment. The performances of the lead characters will become the highlight of the movie".

Sudheep, Brahmanandham, Nasser, MS Narayana, Jaya Prakash Reddy, Ali, Master Bharath etc are the other cast.

Music: Bappa- Bappilahari, Background music: SS Thaman, Lyrics: Ramajogaiah Sastry, Bhuvana Chandra, Sira Sri, Kedharnath, Writers: Sekhar, Upendra, Co-producers: Dr. D. Laxmana Reddy, Ajay Sunkara, Producer: Sunkara Ramabrahmam, Story-Screenplay- Direction: Anil Sunkara.