They had planned it long ago, and its materialization was pending owing to Allu Arjun's surgey to his right shoulder. The time has finallly come for a formal launch of Trivikram Srinivas' film with the stylish star. The muhurat will be held tomorrow i.e., Nov. 2.

The film is being produced by DVV Danayya. Earlier when it was in the news, we heard that its tentative title would be Honey. In the later days, however, the discussion over the title took a backseat with the film's announcement pending.

The film was recently in the news following the cost-cutting plans mooted by Trivikram. Apparently, he is planning to save for the producer at least Rs. 4 cr., with the co-operation of Arjun and DSP.