Writer Gopimohan, an associate of director Sreenu Vytla, has said that Badshah is confirmed as the title of NTR's movie. It is known that Vytla was having second thoughts about the title Action. Considering the image of NTR, the director thought that it would be apt to go for a massy title. Hence the choice.

Tweeting that the director and the producer will come out to speak about the finalization (and, possibly, about the movie), Gopimohan indicate that a press meet will be held sooner rather than later by the makers.

To be sure, Badshah has had a propitious response from NTR's fans. They seem to lap it up better than the old title, for the simple reason because it suits the Junior’s on screen larger-than-life persona.

The big-budget movie is produced by Bandla Ganesh, who awaits Gabbar Singh's release on May 9. Badshah is likely to go on floors later this month, since NTR is busy with Dammu at the moment.