Pick up any average Indian either in India and abroad, ask him to spell out his passion and he is sure to mouth CRICKET and MOVIES/MUSIC. That's the reason why there is no better way than to promote the upcoming cricket series featuring India with a music album titled 'Aaya India' that is aimed at celebrating the essence of India and togetherness of diverse cultures and religions. The album has been created in partnership with Sony BMG and comprises of a new single 'Aaya India' along with some other high adrenaline Bollywood tracks that are fast, furious, racy and happening in a big way to arouse your passion!
Highlight of the album is obviously the title song 'Aaya India', which is composed by Vishal Shekhar. A song that is aimed at giving voice to a community of billion cricket crazy fans across the globe, it represents the power of one voice, one prayer, and one wish! Rhythmic, powerful and packing a punch, 'Aaya India' has the catch line of 'Hoo Haa India' that makes it extra special. The track is unlike numerous other ad jingles that one hears constantly but instead takes numerous shades by taking a semi-classical approach, rendered to perfection by Sukhwinder Singh.
The class of the singer is apparent in the way he lifts the song by his sheer presence and rest is left to the duo of Soumitra Karnik and Charu Chhitwal who spin lyrics in a manner that would be identifiable by the contemporary crowds. This is not all as a music video of the song has been created too that features none other than Shahrukh Khan along with Kareena Kapoor, Priyanka Chopra and John Abraham, cricketers Sachin Tendulkar, Rahul Dravid, Harbhajan Singh, Mohammad Kaif and Mahendra Singh Dhoni and a surprise element in the shape of famous FEVICOL man!
This is followed by as many as 4 songs from Aamir Khan flicks 'Lagaan' and 'Rang De Basanti'. The common factors in both these films were the message of courage, power of youth and A.R. Rehman's music. This is the reason why when songs like 'Mitwa', 'Chale Chalo' [Lagaan] and 'Rang De Basanti', 'Paathshaala' [Rang De Basanti] arrive, one is hardly surprised. While 'Mitwa' was an inspirational song about coming together to face the might without worrying about the challenges that may come one's way, 'Chale Chalo' too followed the same genre in its messaging.
On the other hand both 'Rang De Basanti' and 'Paathshaala' are lively youthful tracks that go perfectly fine with the mood of this happening album for the youngsters. Fifth song that follows the same mould is Shankar Ehsaan Loy composed 'Kandhon Se Milte Hai Kandhen' [Lakhsya] that brought with it the same spirit of achieving the impossible if attempted with unity. Holding much more meaning than merely its Army setting for the film, 'Kandhon' is sadly one of the most ignored 'togetherness' song in the recent times.
Wanna hit the dance floors with some pulsating bhangra beats orchestrated in a techno manner? Then join the gang in Salim Sulaiman composed 'Nassa Nasaa' from 'Kaal' that was an instant success when released first. This is one of those rare songs from the past that sound fresh even till date and one may credit that to the fact that unfortunately it has not been overexposed. One for the road, 'Nassa Nassa' succeeds in pumping up the jam.
With all this 'dhoom' and 'dhamaaka' happening all around you, its time to take a breather with the arrival of 'Yaaron'. Sung by K.K., it is a song about friendship, togetherness and trust being more important than any other virtue of mankind. A song that is a MUST today in any farewell party organized in schools and colleges, it has been a universal success and is an anthem as far as the spirit of youth is concerned.
Sandeep Chowta's title track from 'Dum' was surprisingly not as big a hit when released as it has been during last couple o