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ABCD, Special 26 trigger the B.O. debate

IndiaGlitz [Saturday, February 09, 2013]
Comments

Who is the king.. content or the star.. what brings the people to the box office on the first day .. star power or the audience magical sixth sense which has time and again defeated many gurus and pundits of trade in the industry..

ABCD and Special 26 has registered collections of 5.5 and 5.75 cr net respectively.. ending up being neck to neck on first day.. Its superb for a non star cast film like ABCD which has gone well amongst the young crowd who registered it right from its first trailer launch.. ABCD is dance film with added attraction of being in 3D. Starring dance icon Prabhudeva with K.K. Menon and TV dance show participants who make their debut..

Whereas Special 26 is a biggie riding on B-town entertainer Akshay Kumar, the talent of Neeraj Pandey plus south sensation Kajal Agarwal along with popular actors like Anupam Kher Manoj, Bajpayee and Jimmy Shergill powered by strong marketing.

Going this Special 26 should have taken a good start as on paper ABCD didn,t had any popular face to attract the legs.. But yesterday came as a surprise... ABCD took a flying start and Special 26 was below par.. the young at 'legs and heart' where generous towards the film which has it moments of dance masti, fun and emotion. No popular star but content.. liked by the audience..

Special 26 though a better cinema with popular star opened below par.. but later Special 26 picked  up by positive word of mouth and inched  above the non starrer 'ABCD'.. the reason is its gripping content.. liked by the audience..

So who turned out to be the King at B.O. yesterday.. well it was the junta the audience who made Akshay and Special 26 wait for their approval by the time they danced to the tunes of ABCD.. Good news for the industry is that the word of mouth for both ABCD and Special 26 is favorable..and now all eyes will be on how far ABCD a non starrer continues its dream run and how close it comes to the popular Special 26..

Certainly the power of audience is unimaginable.. definitely a good content  is the prime requirement to ensure smooth running at the B.O. which no star can guarantee.. but the content still needs the acceptance of the audience.. undeniably the audience is the king..  non starrer ABCD proved it once again, Akshay Kumar starrer 'ABCD' just confirmed it for all.




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