Shoppers Stop is all set to get its new identity and proudly revealed its brand new logo and various other economic friendly aspects along with King Khan.

The new logo emerges as the classiest one with a international look, which was introduced to the market on 23^rd April, 2008 at ITC Grand Maratha, Mumbai. The whole idea of the company is very simple and rare. The new baseline of the brand is “Start Something New” which upgrades and inspires customers to do all that they wished to do but never had the time for.

Shah Rukh Khan too seemed to be very convinced with the whole aspect and felt very honoured and wished the brand good luck and also offered some exciting vouchers for the selective audience giving them time to live for their own.