One of the bureaucrats of Karnataka heading the Karnataka Milk Federation Premnath observed that the money given to farmers is coming to Kannada cinema industry.
The KMF in a day gives away Rs.14 crores for the suppliers of milk and the farmers getting money pay ticket price in cinema halls to watch Kannada films after meeting other expenses. That is the connection Kannada filmdom and KMF disclosed Premnath.
On the Kannada film personalities such as Dr Rajakumar, Puneeth Rajakumar, Upendra, Ragini appearing for the promotion Premnath immensely thank for participating with no expectations.
A close family friend of Dr Rajakumar family managing director of KMF Premnath as a common audience feels that items songs are not necessity in Kannada films. Instead of lengthy offbeat or art films the people friendly socially relevant films are required he opines.