Poster designing is an art. Poster sticker pasting is also an art. It should strike the eyes. The selection of right spot is quintessential.
Father of Kannada cinema sticker paste profession is Sai Rao, 49 years physically handicap person. In the last 25 years he has pasted 485 films of Kannada, Tamil, Telugu, Hindi language films.
He is a fond member of Tamil super star Rajanikanth. From 'Arularindhu Aruvadhuvarai' he has pasted 42 films of Style king Rajanikanth films in the Karnataka and Tamil Nadu border areas. Appreciating his caliber Sai Rao was presented a gold chain worth 8 grams. On every year 12th of December Sai Rao does not forget to meet Rajanikanth at his residence. The best treatment has come to me from his office like how I got nice treatment from V Ravichandran, Sa Ra Govindu, Dr Rajakumar films and senior most PRO of Kannada cinema R Nagendra says Sai Rao.
Lakhs of stickers from 'E Bandha Anubandha' time Sai Rao is pasting. He is promptly removing it is the noticeable factor in this gentleman. My profession started because of late Shanker Nag. I have his name and death date as imprint on my right hand shows Sai Rao.
As physical handicap person Sai Rao has pasted 85000 plus stickers of 'Preethi Eke Bhumi Melidhe' Kannada cinema all over Karnataka. He started from Rs.5 for 100 sticker pasting and today gets Rs.40 for 100 sticker pasting.
'Putting sticker is also an art' says Sai Rao. When putting on the buses the driver and conductor should not get disturbance he says. He lives with his brother family looking after family members.
Out of 485 films 200 films this gentleman has not got payment. From morning 10 am till 4 pm he puts up 1000 stickers. He has not left even the vehicle that carries the dead.