Producer Kumar of RS Infotainment is a happy man. He has every reason to be. Their production venture Neethanae En Ponvasantham, directed by Gautham Menon with Jiiva and Samantha in lead roles is making several headlines. The highlight is that for the first time maestro Ilayaraja has joined hands with Gautham Menon for the romantic musical entertainer.

A fantabulous audio launch event took place a few days ago in Chennai, which made all heads turn towards NEP.

Says Kumar, 'We are happy that NEP trailer has crossed one million viewers within three days on the internet. We at RS infotainment are happy and delighted that music has become a huge hit. After several years, people were really thrilled to listen to some soulful music that does away from electric instruments. London Orchestra instruments have given them joy. The new sounds has given them a great delight'.

He further added that the audio released by Sony are sold out in the market. Even before its release, over one lakh CDs were booked in advance.

Watch 'Neethane En Ponvasantham' Trailer