Multinational Entertainment giant Viacom 18 is making its maiden attempt to conquer the South Indian markets with the remake of their Bollywood sleeper hit 'Kahani' starring Vidya Balan, and is produced in association with Eyedentity Motion Pictures and Moving Pictures.. The Telugu version stars Nayan Tara and is directed by National award winning filmmaker Sekhar Kammula.
The thrilling plot has been captured at rarely seen real and sometimes chaotic locations in Hyderabad. The riveting screenplay has been adapted by Sekhar Kammula & Yandamoori Veerendranath, while the film's music and background score has been composed by National Award winning music director M.M Keervani.
Talking about this development, Mr. Ajit Andhare, COO Viacom18 Motion Pictures said, "As a studio, we have a full slate of Hindi and English films along with the recent Punjabi/ Marathi / Bangla productions in the regional films category. Entering the Southern market is a strategic decision that we took as it's an important regional market with a fast growing opportunity for theatrical consumption. We excel in telling stories that make for differentiated and content led cinema across markets and we are sure that Anaamika will resonate with the audience here"
Sekhar Kammula known for his high concept films, said, "Adapting a screenplay from the original is always a challenge as there are inevitable comparisons. This movie has been shot with an expansive canvas with a talented ensemble cast. The treatment of the movie has been nothing short of grand. Our effort throughout the making of Anaamika has been to make a distinctive, original thriller for the audience, as well as creating a whole new experience for this market who appreciated the original movie. I hope that we have achieved our goal."
Talking about her role in the movie Lead actress Nayantara added, "Essaying the title role in this film has been a once in a life time opportunity. Working with Sekhar and bringing his vision of the character to life has been a fulfilling experience. It's very rare for an actress to be the hero of the film which is an opportunity that I have got with Anaamika. For me the challenge has been to give Anaamika an identity of her own, and I hope that the viewer's enjoy the first look of our film."
Deepak Dhar MD and CEO of Endemol India added, "Eyedentity Motion Pictures aims to bring great stories, adapted and original, to Indian cinema audiences on a national and regional platform. Anaamika is a great example of a content driven, innovative story. Adapted by skilful storyteller Sekhar who has given us blockbuster hits like Happy Days and Anand, this suspense thriller will keep the tension tight with frequent volte-faces and unexpected twists that differ from the original story. The stellar performances by the ensemble cast are sure to keep the viewers on the edge of their seats."
"Anaamika is a great film shot on real locales with great production values. Sekhar's vision of the story draws out a fascinating and intricate plot, bringing depth and poise to the leading character. Nayan Tara portrays the lead role of Anaamika with conviction and gusto. This is going to be a movie to watch out for!" added Nitin Tej Ahuja of Moving Pictures.
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