If you are not sure what this is all about then let us clear the air for you. We are talking about the prestigious Indian School of Business (ISB) and now they have taken the film ‘Ashta Chemma’ as part of their curriculum.

Apparently, the film would be used as a case study to students who are doing their entrepreneurship course. With this, ‘Ashta Chemma’ becomes the first Telugu film to have been used as a study by a premier business school.

Director Indraganti Mohan Krishna was said to be all smiles on hearing this and it is said that as part of the study, the story of producer Ram Mohan is also said to be looked at. This should be interesting….