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'Jannat 2' is a win-win for Emraan, Bhatts, Randeep

IndiaGlitz [Monday, May 14, 2012]
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Though post release reports of 'Jannat 2' were quite mixed, there were some scares for those who wondered whether the film would clash after a good opening weekend. Well, though the film didn't really continue its winning march in line with the opening day, it didn't nosedive either and managed to survive reasonably well at the box office. As a result, the Emraan Hashmi starrer fetched 35 crores in its first week, hence moving ahead to a semi-hit status. This means that while 50 crores was always going to be a tall order, now the film can expect a lifetime total of at least 45 crores.

That would be a good box office outcome for the all involved since the film was made on a controlled budget and that too in quick time. For Emraan this is yet another success in a row, for Randeep Hooda it is a shot in the arm, for Kunal Deshmukh it is a second lease of life, for Bhatts it is yet another catalogue addition and for Esha Gupta, the film has acted as a good visibility exercise. All in all, the film has turned out to be a win-win situation with the kind of moolah coming in that would keep all happy. With the film turning out to be successful, 'Jannat 2' is yet another instance of a film being salvaged primarily by its opening weekend.

On the other hand 'Fatso' couldn't manage even that and failed to find any audience whatsoever. Its opening weekend was disastrous and there was no improvement whatsoever during the weekdays either, hence resulting in a lost cause for everyone felt. In fact looking at the way this film was marketed, promoted and released, it seems like an excess baggage that everyone involved with it has eventually managed to get rid off. One just hopes though that this camp's other film 'I Am 24', which again has been stuck in cans for long, finds a better release for itself.

Watch 'Jannat 2' - Public Review

 

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