The owner of Harihara Mahal Theatre in Guntur is a happy man because Idi Mamoolu Prema Katha Kadu is running to packed houses ever since the film's release last Friday.
Director Vasireddy Vidhyasagar feels that the film's success proves that good films will always have the encouragement of audience. "The film is getting increased response in Ceded, Hyderabad areas also," the makers say.
Sri Kavya, IMPKK's heroine, wants to do performance-oriented roles like the one she has done in the film in future also. Dialogue-writer Mruthyunjayudu feels that the director has succeeded in translating on the celluloid a complex screenplay.