Raja is playing the hero in 'Atanu Hardware... Aame software' under the direction of Sekhar KC and is being produced by SV Rao on the banner of Nandini Films. It is worth mentioning here that KC Sekhar had earlier directed 'Anjani Putrudu' with Nagababu and Ramyakrishna in the lead roles. Srikrishna and Anjana Soumya rendered 'Godarilaa... Kaverila...' song penned by Karunakar was recorded as the first song under the musical direction of Mahesh Apala.
Speaking on the occasion, producer SV Rao says, 'We are selecting a new face as heroine opposite Raja. We will complete the film in a single schedule which would begin from December 17.' Director Sekhar KC says, 'This is a film which explains the values of love and friendship. We are explaining that friendship will always gives happiness, but love sometimes hurts. We spiced it up with a little entertainment.'
There are five songs in the film, says music director Mahesh Apala. Chandramohan, MS Narayana, Krishna Bhagawan, Tagubotu Ramesh, Naveen, Laasya and others are in the cast. Lyrics are by Karunakar, camera is by Muralikrishna, action is by Nandu, while story, dialogues and direction are by Sekhar KC.