It seems to be that Tamil actor Simbhu has eyed on the Telugu market. Though he is familiar to the Telugu audience with films like 'Manmadha' and 'Vallabha', he has not got a big market here like Surya and Vikram.
Recently he has been contributing his bit to some Telugu movies. He had sung songs in NTR's 'Baadshah' and 'Back Bench Student' movies.
Now, the latest news is that he is going to act a key role in Allari Naresh's upcoming movie 'Action 3D'. Vaibhav, Raju Sundharam, 'Kick' Syam are playing the other lead roles in this film. Neelam Upadhyay, Sneha Ullal, Kamna Jetmalini and Rithu Barmecha are the female leads in the film.
Anil Sunkara, who produced super hit films like 'Bindaas' and 'Ahanaa Pellanta' (new), is directing the film. Sunkara Ramabrahmam is the producer.