The shooting of 'Abbo… Aadavallu' directed by TN Raju and produced by an NRI G Ashok Reddy on the banner of Home Entertainment with Karthik, Anil, Shruti Malhotra, Shaili Katri and Vanitha Reddy in the lead was launched at Annapurna Studios in Hyderabad on May 18 at a grand function.

Earlier, State Marketing Minister M Mareppa performed puja activities. Later Minister for Roads and Buildings Jeevan Reddy gave the clap, Cinematography Minister Anam Ramnarayana Reddy switched on the camera for the muhurat shot picturised under the honorary direction of Thammareddy Bharadwaja.

Speaking on the occasion, all the guests wished the film a huge success. Producer Ashok Reddy says, 'I came forward to produce the film as I liked the story narrated by director TN Raju. We will continue the regular shooting at Talakona from May 21 and continue there till June 10. Later we will shift back to Hyderabad for the shooting of the remaining film. We are planning to can the songs in Dubai and complete the film by August.'

Director says, 'Earlier I directed a film 'Enjoy'. Ashok Reddy is a producer with good taste. I wish the audiences would make our project a big hit.'

All the artistes and technicians of the film unit attended the movie launch function.