The audio of 'Hare Ram' produced by Kalyan Ram on the banner of NTR Arts introducing Harshavardhan as director with Kalyan Ram and Priyamani in the lead, was launched amidst much fanfare at Ramanaidu Studios in Hyderabad today.

Many from the Nandamuri clan like Balakrishna, Harikrishna, NT Rama Rao, Janaki Ram, besides Mohanbabu, MRV Prasad and music director Mickey J Meyer attended the function.

Harikrishna and Balakrishna jointly unveiled the audiocassette, while Mohanbabu and NTR released the audio CDs.

Mohanbabu says, 'It was me who gave the clap for Kalyan Ram's blockbuster 'Athanokkade'. I have registered the title 'Hare Ram' but when Kalyan Ram asked for it, I immediately gave it without second thoughts as I have a great honour for the late NT Rama Rao and the banner is on his name.'

NTR says, 'It was 'Kantri' yesterday, 'Pandurangadu' today, and 'Hare Ram' would be tomorrow. We promise super hit films from our Nandamuri clan.'

Balakrishna says, 'It was the blessings of audiences which made us to reach this position. Kalyan Ram had got the discipline from his grandfather. We are sure that he would surely give a hit this time. Let us meet at the 100 days function.'

The audio is being released through 'Swati Audios' launched by Kalyan Ram on his own.