eja earlier directed small budget movies like 'Chitram', 'Nuvvu Nenu' and 'Jayam' a line of unique love stories and made a success with them. Now after two years, he has directed 'Keka'. The film casts 36 new faces and is Teja's 5th film on Chitram Movies banner. The audio release function of this film was held on 2nd October at Taj Deccan, Hyderabad.

The occasion was graced by Minister M.Damodar Reddy, Tammareddi Bharadwaja, D.Suresh Babu, Teja, Chakri, Nallamalapu Srinivas, 'Dil' Raju, Gemini Kiran, K.Jagadishwar Reddy, Aditya Dayanand and others.

The album is marketed by Aditya Music. Minister M.Damodar Reddy released the cassettes and presented the first one to D.Suresh Babu. The audio disc was released by Teja and the first was presented to 'Dil' Raju.