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'Dhoom 3' is a huge winner

IndiaGlitz [Monday, December 23, 2013]
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'Dhoom 3' has done it. After being hyped to the sky, especially in last couple of months, a core expectation from the film was to score heavily. This is what actually happened when the film started his journey with a record breaking start. With over 33 crore coming in on the first day, and that too with just the Hindi version, the film broke the record created by 'Chennai Express' just a few months back. The difference though lied in the fact that while the Shahrukh starrer had managed that on Eid holiday, Aamir Khan enjoyed this feat on a non-holiday.

Such huge was the benchmark set by the film on the very first day that there had to be some fall in collections on Saturday, before seeing a surge on the Sunday which saw huge moolah coming in. As a result, the film managed to come in the vicinity of the 100.76 crore* mark, hence turning out to be a quick and huge money spinner all the way.

There is some more fun awaited, what with a very huge Christmas holiday round the corner on Wednesday. That would ensure yet another major day in the upwards of 20 crore which would be immense indeed for this Aditya Chopra production. The way film is going, while 200 crore are a given, the challenge would be to cross the 225 crore total of 'Chennai Express'.

The film has received largely positive reviews for its fun quotient though a few critics have kept it in the average range due to various unbelievable episodes that fill in the film. However the fact remains that for a large section of audience, this Vijay Krishna Acharya directed film has worked and even for those it hasn't, a theatrical visit has ensured good enough footfall to result in some high numbers already. With no major release for a fortnight, 'Dhoom 3' would continue to create 'dhoom' at the box office.




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