7th January 2014 saw a grand song launch of 'Gunday' with Ranveer, Arjun, Priyanka and the director at Yash Raj Film's studio.
For the same, the ambience was recreated like the Kolkata streets. The marketing team of YRF got in touch with J.J school of Arts, whose students painted all four walls of the studio for the big event.
The makers showed them the trailer, visuals, posters and other pictures of the film to understand the theme and recreate the studio in the same way. They painted buildings, people and cars typically of the Kolkata style of 80's, which is where the story line of the film belongs.
The Arts students had three days to turn around a 15000 sq. ft area into a beautiful and colourful street of Kolkata. It was painted entirely from ground level to a height of 4-5 floors. It gave a very aesthetic look to the whole event.
The masala film is slated to release on 14th February 2014.