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Quirky Innovations to bring audiences closer to Samrat's world!!!

IndiaGlitz [Tuesday, April 15, 2014]
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The makers of Kavita Barjatya's Samrat & Co are leaving no stone unturned to bring fresh things to the table as far as their quirky film is concerned. They have conceptualized and designed short miniature animation films which are individual stories in themselves and they highlight the adventures of Samrat and his company!!!

The interesting part is that the actors (Rajeev Khandelwal, Madalsa Sharma, Gopal Datt) of the actual film have been animated as the characters and artists of the actual movie have dubbed for these  animation films.

Since this is a new genre for Bollywood - to give taste of actual film they have made these small animation films. In each film Samrat will be solving one case.  This will also be part of their franchise

Not only this, to support their vision they have come up with innovative marketing strategy. A conscious decision has been made to go only with those television shows to promote which support the genre and concept of the film- the intense detective genre film.

Says Producer Kavita Barjatya, "We had to do something different as there are a lot of products in the market. Kaushikda came up with this video!"

Adds director Kaushik Ghatak, "Samrat & Co for me is not just a film, its the world of samrat which has a lot of stories and adventures he undertakes. Eventually we will come up with comic books and video games too!"

Releasing on 25th April 2014, 'Samrat & Co' is produced by Kavita Barjatya under her family banner Rajshri Productions and is directed by Kaushik Ghatak..




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