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Simbu and Dhanush choose the same 'Iraivi'

Thursday, June 2, 2016 • Tamil Comments
#Silambarasan #Vijay Sethupathi #Dhanush #S J Suryah #Bobby Simha
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Director Karthick Subbaraj and his team have come up with one innovative promotion campaign after another for this Friday`s release Iraivi` starring Vijay Sethupathi, Anjali, Bobby Simha and S. J. Surya. If last week it was a video screen in 500 autos, this time they have developed an app through which men can express who their Iraivi` (Goddess) is.

Celebrities like Surya and Ajith have posted their wives Jyothika and Shalini while Vijay Sethupathi has posted his daughter Shreeja. Arch onscreen rivals and offscreen friends Simbu and Dhanush have both posted their mothers as their Iraivi` while Sivakarthikeyan has also done the same.

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