Anushka's cutouts have always been eye-grabbers. It may be recalled that her hoarding of 'Arundhathi' in front of Sabdalaya Studios near the KBR Park few years ago and even the more mouth watering cutouts of her hooker's poster inviting the onlookers erected in front of the Cinemax multiplex in Banjara Hills. Now, repeating the magic is PVP Cinema's Varna with its hoarding of Anushka generating immense buzz before its release.

A huge cutout of Anushka in her Varna warrior get up has been erected in front of Shilpa Kala Vedika and it is grabbing the attention of all the commuters. For the first time ever a cut out of this magnitude (70 feet) has been erected in front of Shilpa Kala Vedika. PVP cinema which is known for its innovative marketing approach has once again come up with a novel idea that is generating massive curiosity factor among the film lovers as well as the general public. Varna is having a grand audio launch on the 27th of October and the movie is all set to release all over the world on the 22nd of November