Follow us on
 
 
  1. Hindi
  2. Tamil
  3. Telugu
  4. Malayalam
  5. Kannada

'Yaariyaan' to give competition to 'Dedh Ishqiya'

IndiaGlitz [Thursday, January 09, 2014]
Comments

Till about three months back if someone would have said that 'Dedh Ishqiya' had competition from 'Yaariyan', not many may have given that thought a second hearing. However, and yet again, it is the music that has done the trick. 'Yaariyan' soundtrack has caught up, and how, hence not just bringing the film in radar but also giving it a solid chance to score at the box office. The film, which is clearly an underdog at the box office, is looking at scoring reasonably well at the box office, courtesy its music which has caught on well, especially during the ongoing celebratory season.

All of this means that a start in the vicinity of 40% is expected for this film which has an all new starcast. Now this would be a good enough occupancy for the film since it is relying entirely on the power of youth. The film should find better footfalls at the multiplexes and if the film turns out to be as good as the music, the makers can expect a safe journey at the box office.

On the other hand 'Dedh Ishqiya' could well have set itself for a fantastic start in theatres, courtesy some good credibility that 'Ishiqya' has built over the years. Let the fact be stated; on its release even the Vidya Balan starrer wasn't a bumper hit and had mainly done above average business at the box office. Still, it has stayed on in audience mind for a long time and hence with Madhuri Dixit stepping in, the film was expected to create further riot during its promotion.

However, since the songs haven't caught on at all, all boils down to the eventual content in the offering. The promotion has been decent though one does feel that the benefit of this being a sequel could have been harnessed further. Hence, this Abhishek Chaubey directed film would also see an opening around the 40% mark though it won't be surprising if at certain theatres 'Yaariyaan' has better occupancy.




Exclusive: How Gunday recreated old Kolkata for its music launch?



Dedh Ishqiya Wallpapers:


800*600 | 1024*768

800*600 | 1024*768

800*600 | 1024*768

Madhuri Dixit Wallpapers:


800*600 | 1024*768

800*600 | 1024*768

800*600 | 1024*768

Related News

 Madhuri Dixit & UNICEF team up
 After 'Jolly LLB', look forward to Subhash Kapoor's 'Guddu Rangeela'
 National Film Awards Announced: 'Jolly LLB' & 'Ship of Theseus' among winners
 Gulaab Gang and Queen are neck to neck
 A Stay on 'Gulaab Gang' release
 Interesting clash ahead with Gulaab Gang, Queen, Total Siyapaa
 Madhuri Dixit: "Age is just a number talent never dies"
 Superwoman raps for 'Gulaab Gang'
 'Gulabi Gang' Vs 'Gulaab Gang'
 Madhuri Dixit gives live self-defense tips to women

Other News

 Sunny Leone sexy & desi as 'Leela'
 Ex-wife Susanne demands 400 crore as alimony from Hrithik Roshan
 Ajay Devgn to produce a movie for Kajol
 Rani Mukherji to visit her hometown after 20 years!
 Ranveer Singh & Homi Adajania to team up?
 Rakeysh Omprakash Mehra's 'Mirziya' to be produced by Cinestaan
 Sonakshi Sinha gets 'Kick' this Eid, celebrates with Salman Khan
 EID Surprise: Poonam Pandey Spotted in Burkha!
 'Phantom' cast Katrina & Saif spotted in London
 Remembering Mohd Rafi 'Tere Bin Soone Nayan Hamare...' - Part 1



Copyright 2014 IndiaGlitz. All rights reserved. This material may not be published, broadcast, rewritten, or redistributed.





Hindi | Tamil | Telugu | Malayalam | Kannada
Home | Tell a friend | Contact Us | Advertise | Terms | Privacy Policy | RSS/Content Syndication | Submit Showtimes

Copyright 2014 IndiaGlitz.com. All rights reserved.