TITLE - ZOOM, Banner - Nam Cinema, Producer - Naveen GS, Direction - Prashanth Raj, Music - SS Thaman, cinematography - Santosh Rai Paathaje, Cast - Golden star Ganesh, Radhika Pandit, Kashinath, Sadhu Kokila, Srinivasa Prabhu, Nurse Jayalakshmi and others.
A best gift coming to golden star Ganesh on the occasion of his birthday on July 2 is this ‘Zoom’ Kannada film. Ganesh with new look in this film especially hair style and his pair Radhika Pandit is another treat to watch. Prashanth Raj has set new standard from this film. He has changed very much compared to his earlier films - Love Guru, Gaana Bhajana and Whistle. There is Lucia super hit
Kannada film effect on this film ‘Zoom’ but it is only at the end portions. ‘Zoom’ is the discovery of a scientist that gives kicking moment. Even the liquor barons come for a contract with this product.
To know more about it you have to sit through a bit dragging 158 minutes ‘Zoom’. The sweet pair of Ganesh and Radhika Pandit of course not let you down. The additional bonus is Sadhu Kokila comedy timing that gives a good laugh in the film.
Nayana lives on ethics and no gimmicks in her marketing profession. She is out to conquer a big deal for her company. The blockade in this major task is Santosh who is working for MJ Company. Santosh uses the weakness of opponent and wins over the contract. He uses wrong method that irritates Nayana. Santosh has fallen in love but to disclose it to Nayana, the professional jealous comes in the way. Santosh impersonate as Dhumakethu a scientist living abroad. Nayana is a fan of Dhumakethu and obviously both turn friends, and fall in love. Nayana yelling at Santosh MJ Company discuss on her next move to file a case against MJ Company at Advertising Council of India. That is because the ads have come without the product.
Santosh one lie locks him in trouble. He contacts Dhumakethu for a preparation of product. Nayana also follows him leads to further trouble. When the product of ‘Zoom’ is set out in the market, it has adverse effect. The intoxication content of ‘Zoom’ earns a big deal of Rs 20 crore for MJ Company. The consumption of this ‘Zoom’ production further affects.....you have to watch in ‘Zoom’ on silver screen.
For Ganesh there is some additional make up and this change over adds extra face value to him. The costume, stylish presentation is a treat to his fans. He has danced well in two songs and action mood is quite OK. The charm of Radhika Pandit has further increased in this film. The cute and serene look earns her more fans. The color combination in costumes is additional boost. In one song she rocks for her own singing. Acting wise Radhika Pandit has a cool going from her beginning in profession.
Sadhu Kokila is not a side kick. He is the main kick. He carries the second half to some extent. Kashinath veteran of comedy films in Kannada further adds laugh riot. Srinivasa Prabhu and Nurse Jayalakshmi are apt for the roles.
SS Thaman strikes in melody and peppy songs. Srimurali and Radhika Pandit song Hey Deevana.....is first best. Power star Puneeth Rajakumar opening song for Ganesh is additional power to the film. The dialogue writer to this film has done an impressive work. On the editing front, the film could have been reduced by 20 minutes (it is almost three hours including News reels, ads and interval time - precisely 158 minutes 49 seconds).
Santosh Rai Pathaje love for color is known from the title card. The film is rich because of his cinematography.
