In the recently released `10 Enradhukkulla` Samantha has played dual roles and for the negative character the pretty actress has gone to the extent of smoking a cigarette onscreen. One of her fans has captured her cigarette toting snapshot from a pirated disc and posted it on twitter which the actress has retweeted with the comment "Who knew playing evil could be such fun! Loved it!"

Now the retweet has irked the distributors of `10 Enradhukkulla` who have slammed Samantha for promoting piracy when the film itself is not performing to expectations at the box office. Some fringe group has also condemned the actress for setting a bad example to women fans by smoking in a time when even Rajinikanth and Vijay are abstaining from smoking onscreen.