Vijay Sethupathi-Trisha starrer '96' is turning out to be a blockbuster and the Premkumar directed flick is being celebrated as one of the best romance flicks in the history of Tamil cinema. The film is running to packed houses everywhere and people are celebrating Ram and Janu the characters given life by Vijay Sethupathi and Trisha.

Cashing in on the extreme popularity of '96', especially the lead characters he dolls depicting Ram and Janu have been released in the market and they are being grabbed by fans.

This has earlier happened for Superstar Rajinikanth's 'Kabali'. The dolls of Kabali character played by Rajinikanth was released in the market. After that, the phenomenon is happening only for '96'.