In a first of its kind marketing innovation, makers of 'Bombay Velvet' showcased "Mohabbat Buri Bimari" from 'Bombay Velvet' to the fans of Ranbir Kapoor and Anushka Sharma.

The fans, who were flown down to the city from across the country through an online contest saw the song with the actors and got a chance to interact with their favourite cinema icons.

Ranbir Kapoor and Anushka opened up during the chat with the fans as they shared some exclusive anecdotes from the making of the song. 'Bombay Velvet' is the story of one ordinary man from the underbelly of 60's Bombay, who goes against all odds and forges his destiny to become a Big Shot`.

'Bombay Velvet' - produced by Phantom Films and presented by Fox Star Studios, releases on May 15.

In a first of its kind marketing innovation, makers of 'Bombay Velvet' showcased "Mohabbat Buri Bimari" from 'Bombay Velvet' to the fans of Ranbir Kapoor and Anushka Sharma.