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Dhanush's Kubera Closes Rs 50 Crore Digital Deal Before Release - Will It Break Records?

Wednesday, May 21, 2025 • Tamil Comments
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Dhanush’s upcoming film Kubera is already making waves ahead of its theatrical release on June 20, with reports confirming that the film has secured a massive ₹50 crore deal for its digital rights alone.

Directed by Shekhar Kammula, with music by Devi Sri Prasad, Kubera will release in Tamil, Telugu, and Hindi, and has generated significant buzz across industries. The film features Rashmika Mandanna as the female lead and Nagarjuna in a pivotal role, further raising expectations among fans.

In a major development, Amazon Prime Video has acquired the digital streaming rights for Kubera for a whopping ₹50 crore, even before the film's theatrical debut. This pre-release business has surprised many in Kollywood and signals strong confidence in the film's box office and streaming potential.

In Tamil Nadu, Romeo Pictures will handle the theatrical release, and promotional activities are expected to begin soon.

With such a solid head start and a star-studded cast, trade experts believe Kubera could set new benchmarks at the box office — both in terms of revenue and reach. All eyes are now on its theatrical performance on June 20.

 

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