Here comes a big relief for Kannada producers for abroad release. That relief comes from Vijayender of Seven Hills. Residing at USA, Vijayender has taken up distribution of Kannada film Beautiful Manasugalu` in a systematic way avoiding the middleman. It is the middlemen who used to snatch 70 percent of the collections made and remaining they use to say as expenses for the producers so far is the observation.

What Vijayender is doing is that the Kannada film taken for abroad release will have direct contact with the theatres where the film is screened. For a film like Beautiful Manasugalu` produced by Prasanna of Skanda Audio, starring Ninasam Satish and Shruthi Hariharan, Vijayender is investing Rs.30 lakhs. He is screening in 97 screens in USA that comes to nearly 1000 shows. He is very sure of collections for this film from Wednesday to Sunday from 23rd February onwards.

Vijayender had offered a minimum amount to producer Prasanna on this deal on forty percent share of revenue earned from screening. After USA release Vijayendra is planning on the similar steps in other countries.