The fact that 'Naa Peru Surya' has been directed by a debutant has hardly affected its pre-release business.  If anything, it has mopped up the highest in Allu Arjun's career.  Theatrical rights, satellite and other rights have fetched Rs. 111.87 Cr.

Here is the area-wise break-up.

Nizam area is Rs. 21 Cr.

Ceded has given Rs. 12 Cr.

Vizag's is Rs. 8 Cr.

Guntur's is Rs. 5.50 Cr.

West Godavari and East Godavari respectively is Rs. 4.20 Cr and Rs. 5.40 Cr.

Nellore's is Rs. 2.52 Cr.

Krishna's is Rs. 5 Cr.

Outside the Telugu States: 

Bengaluru has given Rs. 9 Cr.

Kerala's is Rs. 3 Cr.

Chennai has given Rs. 1.25 Cr.

The Overseas market has given Rs. 9 Cr.

Satellite rights have fetched Rs. 25 Cr.

Music rights have given Rs. 1 Cr.