In what they call will be a tribute to their late father, Allari Naresh and Aryan Rajesh announced the launching of a film to be produced by EVV Cinema, late EVV Satyanarayana’s production house. After the untimely death of the acclaimed director-producer early this year, there has been no film from the banner.

Naresh and Rajesh said that they felt they should open a new leaf by taking the baton forward. Consequently, a film will be launched in January 2012. This new film, to be produced by Rajesh, will, surprisingly, not star either of them.

In fact, the first-time producer is planning to approach a big star to play the lead role.

EVV followed a shrewd strategy when it came to spending money on films. Rajesh must have learnt the right lessons already!