Dil Raju is the one. Trust him to entertain every season. Season after season with almost sure-shot entertainers. These days, he has been on a film-launching spree.

The thing is that, in the last two days, he has launched two films in a row. Marking ten years of Bommarillu on the 9th, Shathamanam Bhavathi was announced. A day later, a maiden venture with Nani, was announced.

Curiously, Dil Raju is gearing up to release three films for three festivals. One for Christmas, a second one for Sankranthi, and yet another for Summer. Trinadha Rao Nakkina's Nenu Local (coming with the tagline 'Attitude is everything') will hit the marquee this December. With this, Nani will have this year's fourth release and, most probably, his fourth hit.

A possible competition not from one big star, but two massy stars - Megastar Chiranjeevi and Nandamuri Balakrishna - hasn't affect Dil Raju's will to release Shathamanam Bhavathi for next year's Pongal. "We have planned it for that festival and it will be released come what may", he recently said. Sharwanand, a hat-trick hero like Nani, has a record for holding the ground despite huge Sankranthi competition. That's what happened this Jan, when Express Raja drew crowds in large numbers despite Nannaku Prematho and Soggade Chinni Nayana.

The big bonanza is reserved for next Summer. It's Allu Arjun's Harish Shankar directorial. After a huge film like Sarrainodu, expect a dekko. Both Harish Shankar and Bunny are in full form.

Not just this, the ace producer has grand plans to make a number of small-ticket films by setting up a new banner. Big-ticket ones with stars like Allu Arjun (and of course, with Pawan Kalyan, some day) will be made on the extant banner.