Follow us on
 
 
  1. தமிழ்
  2. తెలుగు
  3. Hindi
  4. Tamil
  5. Telugu
  6. Malayalam
  7. Kannada

"Results are there to be seen" - Dinesh Vijan on 'Cocktail' success

IndiaGlitz [Friday, July 20, 2012]
Comments

Illuminati Films has now scored yet another huge success after 'Love Aaj Kal' and Saif Ali Khan along with his partner Dinesh Vijan have all the right reasons to pop the champagne.

With 55 crores coming in a week's time, it is the biggest start ever that a multiplex oriented film has ever taken, hence eclipsing even 'Zindagi Naa Milegi Dobara' (45 crores) in the process.
 
With collections speaking for themselves despite a comparatively smaller release, 'Cocktail' has turned out to be a film which is finding good favour amongst the audience, what with weekdays holding up quite well too.
 
"Now this is indeed remarkable for us because our strategy of controlled, but effective marketing and promotion has paid off," says Dinesh, "We could have gone ahead and followed the norm of bombarding the film all over, going for those city tours or visiting malls day in and night out.

However our creative team felt that it was pretty much passe. We had our target audience in mind and reached them in a systematic manner. Of course ultimately it's the product which speaks but then the results are there to be seen."

Watch Public Review:Cocktail




Kamaal Dhamaal Malamaal First Look



Saif Ali Khan Wallpapers:


800*600 | 1024*768

800*600 | 1024*768

800*600 | 1024*768

Related News

 'Phantom' brings Lahore to Punjab
 Saif & Kareena's wedding anniversary to have a Hollywood twist this year
 Saif Ali Khan: Dinesh is my brother and friend
 FIRST LOOK: Saif & Ileana have fun together in 'Happy Ending'
 Double Dhamaka For Saif Ali Khan On His Birthday!
 Sajid Khan coming up next with a youthful rom-com
 OH NO! Saif to be stripped of his Padma Award
 Wife Kareena inspires Saif to have a healthy food & lifestyle
 Saif & Ileana's 'Happy Ending' coming this December
 Kareena doesn't want to be seen with hubby Saif on big screen

Other News

 Salman Khan's first international film 'Dr. Cabbie' with Vinay Virmani opens to good reviews
 Aishwarya Rai & SRK's pair COMING UP???
 Richa Chadda learns Pilates from Namrata Purohit
 Homi Adajania's next is from Hollywood!
 Which Filmmakers Have Influenced Mahesh Bhatt As A Film Maker?
 'Roy' Pic: What's Jacqueline, Ranbir thinking about?
 CHECKOUT 'Bang Bang' Villain: Danny Denzongpa in bald avatar
 After Akshay Kumar, Sridevi supports Marathi film 'Tapaal'
 Huma Qureshi to be 'Queen' for Telugu!
 'Tanu Weds Man 2' takes Kangana Ranaut to Haryana



Copyright 2014 IndiaGlitz. All rights reserved. This material may not be published, broadcast, rewritten, or redistributed.




Hindi | Tamil | Telugu | Malayalam | Kannada
Home | Tell a friend | Contact Us | Advertise | Terms | Privacy Policy | RSS/Content Syndication | Submit Showtimes

Copyright 2014 IndiaGlitz.com. All rights reserved.